Think of postcard Greece and chances are you’ll picture Oia. Winding cobbled streets, blue domed roofs, whitewashed houses, twinkling Aegean and jaw-dropping sunsets – it would be laughably clichéd if it wasn’t delightfully real. But forego the full-frontal caldera views (and premium prices) of the big resorts and stay in a piece of local history instead. In the heart of this bustling town on the north coast of Santorini is The Museum Project Oia, originally a captain’s house, then a naval museum for many years, and more recently converted into a 14-room hotel. Don’t let the quaint historic exterior fool you. Inside is a modern complex of rooms, many of which eschew the traditional skafta (cave) style rooms popular in these parts in favour of airy boho-styled accommodation.
The style here is a chic marriage between heritage Greece (there’s lots of white) and quirky contemporary designer touches, but with an emphasis on comfort and loungeability. Hardly surprising as it was once home to local nobility. It’s a perfect spot too for a combination stay – sun worshippers can idle the hours by the curved pool and bar terrace, but step outside the front door and the bustle and excitement of Oia awaits. Santorini is most proud of its world-famous sunsets, but after the sun goes down - well, that’s when the fun really begins.
Highs
- It’s got a good-sized pool, which is extremely rare in Oia's pedestrianised centre
- The central location is within walking distance of all the boutiques, bars and eateries, but still surprisingly quiet
- With 14 rooms of varying size, there's usually something to suit most budgets and occupancies
- The Seaview suites have incredible 360º views that are perfect for a sunset cocktail
- By Oia's prices, this counts as a very affordable boutique stay. And it's a Greek Ministry of Culture-classified monument, to boot!
Lows
- Entry-level Double Rooms are very compact, and lack balconies
- Some rooms look onto the street – if noise is an issue for you, ask for a pool-facing room
- The pool can be overlooked from outside, and may occasionally be used by non-residents
- Reception is not manned 24/7 but there's an emergency number should you need help after hours
- The centre of Oia can feel overrun with tourists in high season
Best time to go
Oia is extremely popular and often gets invaded by tourists from cruise ships so if you’re looking for a quieter period, early and late summer (May-June/October) are the best bets. It’s also cooler and less arid than in the peak months of July to September.
Our top tips
Oia is the go-to village on Santorini, and can get very busy. This hotel is right in the middle of the action. So if you're a light sleeper, do bring ear plugs as there can be street noise at any time of year.
For the best views of the island, take a walk from Oia to Fira, which is about 12km. You hike along the Caldera and it’s one Instagram shot after another along the way. You won’t need proper walking shoes as it’s relatively smooth and flat – but do bring extra sunscreen as there’s little to no shade.
For the best views of the island, take a walk from Oia to Fira, which is about 12km. You hike along the Caldera and it’s one Instagram shot after another along the way. You won’t need proper walking shoes as it’s relatively smooth and flat – but do bring extra sunscreen as there’s little to no shade.
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